Keys To Successful Hotel Marketing

Sell More Room Nights For Your Boutique Hotel

Michael Markarians knows a thing or two about hotel marketing. He started out in hospitality while attending university in the entertainment capital of the world, Las Vegas. Over 25 years later, he’s still at it. Eight years ago, Markarians founded […]

Tips For Investing In Your Marketing

how not to gable away your marketing budget

If I were to encourage you to gamble with your marketing budget, you’d probably tell me to take a long walk off a short pier. Because gambling has a bad reputation. It’s seen as risky, dangerous, degenerate even. But if […]

How To Leverage Pent Up Travel Demand?

Throughout the COVID-19 pandemic, people have touted the idea of ‘pent up demand’ in the travel industry. “Folks are sick of being stuck at home and as soon as travel restrictions are lifted they’ll rush out and book travel,” or […]

9 Ideas For Marketing Your Travel Business Offline

How to market your travel business offline

While travelers are perfectly comfortable booking their holidays online (including on their mobile devices), that doesn’t mean the Internet is the only way to reach new customers. Travel planning is a complex and serpentine process, with people gathering inspiration and […]

How To Be More Strategic In Your Marketing

Unsing a map to plan a strategy

How many of the following marketing methods have you tried? Blogging Classifieds Ebooks Email Facebook Facebook Ads Google Ads Influencer Marketing Instagram LinkedIn Loyalty Rewards OTAs SEO Sweepstakes TripAdvisor Tweeting Trade shows YouTube

3 Ways To Keep Marketing When You’re Busy

Do you find time to exercise? Me? I like to do yoga. It’s gentle, yet effective. Builds muscle tone and bone density, improves posture and circulation, and literally clears my head (bye-bye sinus congestion). Most noticeably, when I practice yoga […]